SellSwift

SellSwift

SellSwift

AI. Empower your busines!

AI. Empower your busines!

AI. Empower your busines!

Video Source: Red Dot Innovative

What is SellSwift?
What is SellSwift?

SellSwift is an all-in-one AI-powered solution to streamline business communications. The journey began when Red Dot Innovative's leadership, guided by client insights, recognised key challenges businesses faced in customer communication. Our vision for SellSwift was simple: make customer service seamless for everyone.

My Role
UX Design, Visual Design
The Team
UX & UI Designer (Me), Product Manager
Year
2024
Understanding the problem

Customer service teams struggle with messages from many platforms, leading to slow replies and unhappy customers. Sales agents spend too much time on simple questions, lowering focus on important tasks and hurting productivity.

Solution

We thought, what if we put all messages in one place and used Generative AI to handle simple questions so agents could focus on tougher ones? That’s how SellSwift was born. It’s a web and mobile app that helps customer service teams respond faster and stay organized.

➡️ My Process
The journey of designing HRMS system began with a deep dive into understanding the business goals, target audience & pain points of users. With the clear understanding of the goals I brainstorm the ideas for HRMS system, done market research understanding similar platforms. Next, I create user flows for each stakeholders for their actions to interact with the system. With user flow in front, I design UI, iterate, prototype and send for feedbacks from internal & customer teams.
➡️ My Process
The journey of designing HRMS system began with a deep dive into understanding the business goals, target audience & pain points of users. With the clear understanding of the goals I brainstorm the ideas for HRMS system, done market research understanding similar platforms. Next, I create user flows for each stakeholders for their actions to interact with the system. With user flow in front, I design UI, iterate, prototype and send for feedbacks from internal & customer teams.
➡️ My Process

Image Source: Lummi.ai

What I design?

Here's a detailed walkthrough of the HRMS solution

👷🏻‍♂️ Employee Management

Centralised hub for managing employee profiles, roles, teams, and organisational structure.

⭐️

Connect to Content

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👷🏻 Employee Account Details

The Employee Account Details section serves as a centralised hub where managers can view and manage employees personal and professional details.

🕙 Attendance Management

The Attendance Management feature is designed to track and manage employee attendance efficiently and accurately. It provides real-time data, reduces manual errors, and ensures transparency across the organization.

🗓️ Leave Management

The Leave Management feature streamlines the process of applying for leave, approving and tracking employee leave

⭐️

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Impact of digitalisation of HRMS operation

The implementation of the HRMS system had a transformative impact on both operational efficiency and the overall business performance of the company.

0

%

HR administrative tasks were reduced

%

80

HR administrative tasks were reduced

0

%

HR administrative tasks were reduced

0

%

satisfaction with HR processes.

%

80

satisfaction with HR processes.

0

%

satisfaction with HR processes.

0

%

employees actively used the mobile app

%

90

employees actively used the mobile app

0

%

employees actively used the mobile app

© 2025 Swapnil Sonawane. All rights reserved.

© 2025 Swapnil Sonawane. All rights reserved.

© 2025 Swapnil Sonawane. All rights reserved.